SEO STRATEGY
“Identity is cause;
brand is effect.”
Larry Ackerman
SEO stands for Search Engine Optimization. It’s a practice of improving site’s rankings in the search engines for given keywords. Here at BOSS Web Labs, we like to think our selves as pioneers in the SEO world, and our customers will tell you we are SEO Experts. We offer array of Strategic SEO Solutions, backed by results and years of experience.
The actual tasks that need to be done are changing almost every day. What was working perfectly yesterday may not be working at all tomorrow. That’s just the reality of SEO. It’s why SEO is never a one-time task but an ongoing work.
SEM STRATEGY
“However beautiful the strategy,
you should occasionally
look at the results.”
Winston Churchill
SEM stands for Search Engine Marketing. In other words it means “marketing via search engines.” Marketing or promoting your products or services via search engines can be done in two main ways. Our team at BWL, a Full Service Marketing Agency we can either optimize your site so it appears at a high spot in organic search results, or PPC, pay per clicks directly, in which case your site is listed under the “sponsored listings” section.